Read on to learn more about the company whose mission is to help empower people to live healthier lives by creating useful and practical natural products and services. <\/p>\n\n\n\n
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<\/figure><\/div>\n\n\n\nAll About the Company NOW<\/h2>\n\n\n\n
NOW is a family-owned natural products company that was founded in 1968 by chemist Elwood Richard. After his father\u2019s passing in 1960, Richard and his brothers continued to run the family business, Fearn Soya Foods. Two years later, he opened his first natural health food store, Health House, which now exists as The Fruitful Yield throughout the suburbs of Chicago, Illinois, USA.<\/p>\n\n\n\n
Richard began creating his own products and stocking them in his stores in order to make natural products more accessible to his customers. <\/p>\n\n\n\n
Throughout the decades, both value and quality have been the foremost goal for NOW products. Their company is Good Manufacturing Processes certified through the Natural Products Association – receiving an \u201cA\u201d rating since the inception of the certifying agency in 2000. Richard passed away in 2017, but NOW is still a private, family-run business that focuses on creating high-quality nutrition products at a reasonable price.<\/p>\n\n\n\n
What Does Natural Mean At NOW?<\/h2>\n\n\n\n
Since the term \u201cnatural\u201d isn\u2019t regulated<\/a>, NOW makes it a point to explain that to them, natural products are created with limited processing and without any synthetic ingredients.<\/p>\n\n\n\n NOW offers products in six primary categories: supplements, beauty and health, essential oils, sports nutrition,<\/strong> natural foods and pet health.<\/strong><\/p>\n\n\n\n In fact, they list ingredients they consider unacceptable in natural products along with fifteen ingredients<\/a> that will never be added to any of their products:<\/p>\n\n\n\n In total, NOW offers close to 1,500 products, including close to 200 essential oils and blends, diffusers, and topical oils.<\/strong><\/p>\n\n\n\n NOW works closely with suppliers to monitor all materials used to create their products. This includes conducting surprise inspections to make sure that they are meeting NOW\u2019s quality standards.<\/p>\n\n\n\n They also test their products<\/a> to ensure that they aren\u2019t any synthetic botanicals or other unnatural substances. <\/strong>NOW \u201croutinely tests for not only identity but also for purity, heavy metals, pesticides\/agricultural chemicals, and possible adulterants including pharmaceuticals.\u201d<\/p>\n\n\n\n Testing is done in-house through state-of-the-art facilities where they also manufacture and distribute from in Illinois and Nevada within the United States and in multiple locations in Canada. Distributing their own products cuts down on costs and those savings are passed on to their customers. <\/p>\n\n\n\n Testing standards extend to their essential oil products as well. <\/strong>Trained professionals identify each essence (color, aroma, chemical composition, etc), determine its purity, and make sure it\u2019s safe. They ensure that NOW essential oils are not contaminated or blended with inferior raw materials. <\/p>\n\n\n\n Beyond materials, though, methods used to extract the essence is also important.<\/p>\n\n\n\n Almost all of NOW\u2019s essential oils are gently steam distilled. The exception is their citrus oils, which are extracted by cold press instead. Each approach helps maintain the integrity of the botanical.<\/strong><\/p>\n\n\n\n When buying essential oils, it is best not to assume that paying a higher price means that you are getting a higher quality oil. If the company you choose to buy essential oils from does not share information about their sourcing and manufacturing processes, that might raise a red flag. <\/p>\n\n\n\n Not only do some companies dilute their oils, they can also use misleading terminology to suggest that their products are of a higher grade than they truly are. If you see descriptions like, medicinal, therapeutic, or aromatherapy grade, you should know that there are no added benefits to using those products.<\/em> <\/p>\n\n\n\n There is no industry standard for such terms, so it is best to look at the ingredients label to make sure that the oils you\u2019re buying are 100% pure. <\/p>\n\n\n\n All of NOW’s labeling is clear. The categories of oils that they offer are:<\/p>\n\n\n\n Their pure and organic essential oils are labeled as either 100% pure or certified organic & 100% pure. NOW oils are also cruelty-free and vegan. Their organic oils met certification standards of both the United States Department of Agriculture and Quality Assurance International.<\/strong> <\/p>\n\n\n\n Blends are slightly different from pure essential oils. NOW makes pure essential oil blends, which are exactly that, a combination of pure essential oils. <\/p>\n\n\n\n They also make essential oil blends with jojoba oils. In this case, carrier oils, like jojoba, are used as a base, and then either essential oils or \u201cabsolute\u201d extracts are added. NOW chooses this route for the rarer, more expensive essential oils. Blending them with jojoba oil reduces their price and makes them more accessible. <\/p>\n\n\n\n Absolutes are also extracted from plants, but instead of distillation, a solvent (in their case, alcohol) is used in the extraction process. Although the alcohols are later removed, there might still be really small traces of it in the final blend. In terms of fragrance, absolutes are far more concentrated than essential oils. Only NOW\u2019s jasmine and rose oils are absolutes.<\/strong><\/p>\n\n\n\n All of NOW\u2019s essential oils are non-GMO – there are no genetically modified organisms used at any stage of the process. All of the plant materials used to create oils are all natural.<\/p>\n\n\n\n Regardless of which type of oils you purchase from NOW, all of them are rigorously tested and carefully manufactured to meet quality standards.<\/strong><\/p>\n\n\n\n If you want your home to smell clean and exhilarating, this oil blend would be a great choice. In addition to being refreshing, it also helps lift your mood and just makes your space feel nice and healthy. <\/p>\n\n\n\n Whether you add drops of this oil to your diffuser or dilute it in water to manually spray it through a spray mist bottle, you will notice an immediate change to your senses. This bottle is 1fl. oz. (30 mL) and smells refreshing and sweet.<\/p>\n\n\n\n Nature\u2019s Shield is a blend of clove bud oil, organic lemon oil, cinnamon bark, eucalyptus, and rosemary oils.<\/strong> As with all of their citrus essential oils, the lemon oil was cold-pressed, and the other oils were extracted using a steam distillation process.<\/p>\n\n\n\n Clove bud<\/strong> oil is known to help stimulate the brain and increase energy levels. Lemon oil <\/strong>also wards off exhaustion and improves your mood. Cinnamon bark<\/strong> oil can help reduce anxiety and depression, helping to make you less irritable while reducing tiredness. Eucalyptus<\/strong> helps clear nasal passageways and it is also a mental stimulant. It also helps cleanse the air due to its antimicrobial and antifungal properties. Lastly, rosemary<\/strong> oil helps perk your mind and body up throughout the day, reduce stress and improve brain function. <\/p>\n\n\n\n == Check Price on Amazon ==<\/a><\/strong> <\/strong><\/strong> <\/p>\n\n\n\n After putting a few drops of this oil blend into your diffuser, you can close your eyes and literally feel as though you are walking through the woods. It\u2019s aroma reminds you of the freshness of sap, tree bark, and vibrant green leaves and needles. This fragrance leaves you feeling grounded.<\/p>\n\n\n\n Woodland Walk is a combination of pine needle and cedarwood atlas oils, juniper berry, and also frankincense and myrrh oils. All were steam distilled to extract the freshest, gentlest essence and poured into a 1 fl. oz. (30 mL) amber bottle. <\/p>\n\n\n\n Pine needle and myrrh oils are anti-inflammatory; cedarwood atlas and juniper berry oils both deodorize and purify the air, helping stimulate the brain, which enhances concentration. And similar to frankincense, they both relax and center the body. <\/strong><\/p>\n\n\n\n == Check Price on Amazon ==<\/a><\/strong> <\/strong><\/strong> <\/p>\n\n\n\n This set of ten essential oils (each 1fl. oz. \/ 30 mL) includes many of the usual suspects in the essential oils world: Jasmine, Citronella, Tangerine, Lavender, Peppermint, Tea Tree, Eucalyptus, Orange, Rosemary, Clove. All of them are 100% natural and either cold-pressed or steam distilled to bring out the purest essence. <\/p>\n\n\n\n If you are looking to stock up on oils you use most frequently, this set has everything you would need.<\/strong><\/p>\n\n\n\n Jasmine<\/strong> – smells like sweet jasmine blossoms and has a nice calming effect<\/p>\n\n\n\n Citronella<\/strong> – in addition to being antibacterial, it repels flying insects and can reduce depressive symptoms with its citrusy-musklike fragrance<\/p>\n\n\n\n Tangerine<\/strong> – A few drops of this cold-pressed citrus aroma helps lift your mood and invigorate your senses<\/p>\n\n\n\n Lavender<\/strong> – an unmatched floral fragrance that\u2019s soothing and calming<\/p>\n\n\n\n Peppermint<\/strong> – fresh, pungent, minty aroma that invigorates, cools the respiratory system, and helps you restore energy levels<\/p>\n\n\n\n Tea Tree<\/strong> – in addition to reducing anxiety and cleansing the air of infections, diffusing this potent oil can help you feel renewed.<\/p>\n\n\n\n Eucalyptus<\/strong> – probably the most associated with creating a spa-like atmosphere, eucalyptus essential oil is cooling, refreshing, and helps clear up sinuses and chest congestion<\/p>\n\n\n\n Orange<\/strong> – sweet citrus scent that lifts and refreshes as only orange can, it cleanses the home and reduces stress.<\/p>\n\n\n\n Rosemary<\/strong> – brings warmth and purification to your home environment with its fresh, pungent, woodsy notes<\/p>\n\n\n\n Clove<\/strong> – both antibacterial and antimicrobial, clove fills your home with warmth, spiciness, and comfort.<\/p>\n\n\n\n With regards to the Jasmine, the one in this set is an oil with other fragrances. Some people prefer not to place this fragrance in their diffusers and instead choose to use it with their reed diffusers or oil warmers.<\/p>\n\n\n\nMore About NOW Essential Oils<\/h2>\n\n\n\n
NOW Essential Oils Product Reviews<\/h2>\n\n\n\n
1. NOW Nature\u2019s Shield Essential Oil Blend<\/h3>\n\n\n\n\n
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2. NOW Essential Oils Woodland Walk Natural Oil Blend<\/h3>\n\n\n\n\n
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3. NOW Essential Oils Set of 10 Variety Pack<\/h3>\n\n\n\n\n
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Cons<\/h4>\n\n\n\n
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